As a small business owner, the company has grown to an extent where you need an accountant, a lawyer, a content strategist and a tax advisor. But you cannot afford to put them on the payroll, and frankly, you don’t have the expertise to manage these roles.
So, you’ve gone off the many freelancing platforms available. You post that you need freelancers to take up these tasks so you can focus on where the money is: convincing clients that your software company is nimble enough to deliver timely results.
You get the freelancers but there is a catch: you will need to onboard each freelancer, make them understand your business ethos, teach them the peculiarities of your industry. Bottom line, you spend the next 6 weeks onboarding freelancers who will only work with you for 3 months. Then the cycle starts again.
Mismanagement of critical business processes is one of the most common reasons why organizations fail to scale. Where a company wishes to allocate resources to processes that fundamental to the businesses, scholars and executives agree that outsourcing is the best route to growth.
Outsourcing simply means that processes will become more efficiently done. When efficiency is established, business leaders can focus on core operations which will, in turn, lead to better outputs and increased business.
Because Africa is gaining significant momentum as the next outsourcing continent with the radical industry growth experienced in the last 10 years, a company around the world who outsource to Africa will have access to some of the brightest and best minds in their fields without having to bear extraordinary costs.
Outsourcing firms must by definition be up to date on the latest trends and technology in their industry. This knowledge is passed on to clients who may not have time for deep dive researches in areas that are not core to their business. So, companies can leverage specialized industry knowledge when they outsource.
